In my first example, I introduce you to Fred. He’s an Internet celebrity with over 76 million Youtube video views as of the writing of this post. I don’t know anyone who couldn’t find a way to capitalize on 76 million viewers.
I’m not asking that you watch all of his videos, or even finish just one. In fact, I’m warning you that it’s extremely annoying but when I see my older children spend an hour online with Fred after dinner I realize there is power in Fred. A quick Google search of Fred turns up financial stats from Google Finance and then Fred’s Youtube page.
This is the power of social media to capture your audience as an introduction to your company, product, personal blog or brand.
Check out this example of Fred Goes To The Dentist: