Category Archives: SEO

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Starting Your First Blog

November 2, 2009 – 1:01 pm

Often times, having a business blog is misunderstood. The social understanding that bloggers waste time complaining about things they don’t like and feeling the freedom to voice their opinion. Although, this is true in some cases, there are many business blogs that focus on speaking to their audience about products and services that are relevant.

Using a blog can also bring about information on new products, ideas of new products that could be released, share pictures or videos or processes (non-private) that viewers would be interested in. In the end, there are hundreds of reasons to build a business blog. There are thousands of ways to implement the messages and media around each post.

Here’s an example of a typical corporate home page. It looks good and references many offerings throughout the site. But you’ll notice the content is pretty light and could take advantage of additional content. This is where a business blog comes in to play; to promote their main product , church chairs, and gives so many opportunities to add in text content, audio and video content and branch out into social media as well.

church chairs

By Ash | Also posted in Blogging | Tagged , , , , , , , , , , , | Comments (0)

Building Schools through TweetsGiving.org

December 28, 2008 – 6:00 pm

Several things are accomplished through online communication; currently known as social media, including branding, networking, direct sales, etc.

Another accomplishment includes raising money and awareness for causes like building a school in Tanzania; where over $10,000 was raised in just 48 hours.

By Ash | Tagged , , , | Comments (0)

Where The Hell Is Matt?

November 30, 2008 – 6:12 pm

The subject of Internet celebrities has come up in several of my latest discussions. Maybe it’s because we’re seeing more and more of these people rising up without the traditional media support or maybe it’s just timing. Either way, it’s obvious that traditional media is changing. Even social media is changing as it matures into a much more obvious choice for socializing.

Not to be confused with the infamous Matt, co-founder of Wordpress, Where the Hell is Matt? has carved his niche in travel, video and dominating the search engines for the keyword Matt. He’s sponsored by Stride gum.

His videos have also been downloaded million and millions of times. Who’s gonna argue with that kind of media attention?

By Ash | Also posted in Social Networking, Videos | Tagged , , , , , , , , , , , , , , , , , | Comments (0)

Wilco Votes

October 27, 2008 – 2:35 pm

We’ve previously discussed the importance of companies using current events for marketing purposes.

The band Wilco has done an excellent job engaging their targeted audience by offering a free song download with the promise of voting.  It’s actually quite brilliant.  If you’re new to their music and enjoy the single you’ll likely go purchase a full-length album.

By Sarah | Also posted in Social Networking | Tagged , , , | Comments (0)

Comcast Extends Customer Service Through Social Media

October 6, 2008 – 9:07 am

Comcast has been very smart to use social media services to not only make friends with it’s customers but actually make a difference after doing so.

Customers who can’t seem to get a problem solved or a question answered have been going online and lashing out for years. It’s become so much easier to find people to tell about a bad experience and the younger generation is taking full advantage.

Being aware, at least two guys at Comcast have created Twitter accounts and reached out to their customers complaints. They reach out to customers and solve their problems as quickly as possible. They get raving reviews from customers and it spreads from customer to customer that Comcast Customer Service is available on Twitter.

If you’re not on Twitter, you can sign up for a free account.

If you’re a business experiencing customer backlash, you can consider following Frank and Scott into the online customer service field.

Nice job Comcast.

By Ash | Comments (1)